The Padel Directory will now be known as “The Padel Directory Powered by Vitality”

In a new partnership, The Padel Directory – the home of all things Padel in the UK – have announced a new partnership with Vitality. Vitality also sponsor the likes of AFC Bournemouth showing the levels that Padel has risen to in the UK.

In a move closely aligned to Vitality’s core purpose; to make people healthier and enhance and protect lives, the platform will known as The Padel Directory Powered by Vitality. It will continue to connect, promote, and make the sport more accessible.

Their online platform, that sits at the heart of the new sport’s rapid growth in the UK has had over a staggering 150,000 users, is designed to simplify and enhance the Padel experience, allowing players across the UK to find courts, events, coaches and brands while simultaneously connecting with other players. Furthermore, the platform takes it that step further by supporting clubs and organisations up and down the country with useful tools that also helps them enhance and grow their communities.

Ben Harris, co-founder of The Padel Directory, added: “I’m really excited about this partnership and to see that Vitality shares our vision for growing Padel in the UK. They’ve already had a big impact in other sports like Netball and the Parkrun, so I’m confident this will be a great thing for Padel too. We’ll keep doing everything we can to support, grow, and promote the sport.“

What The Padel Directory has already done for the sport in the UK is commendable, with this new formed sponsorship it will only amplify what they can achieve for the sport. Ultimately, The Padel Directory team have always looked to benefit the people which is an amazing feature to see within a sport that is so rapidly growing and will only strengthen everyone’s experience.

Nick Read, Managing Director, Vitality Programme said “Padel is a fast growing and exciting sport, and we are delighted to be partnering with The Padel Directory to further drive awareness of the sport and help many more people to play or try out the game.”

Having a major company, such as Vitality, be an advocate for the game really expresses the level that the sport has reached within the UK and brings a new formed excitement for what is to come in the coming future.

You can find The Padel Directory at: https://www.thepadeldirectory.co.uk/